While its competitors are closing stores, Zara Apparel and Zara Home continue to open new retail locations | Due to the nature of the products, home textiles and decor are less sensitive to trends and fads than clothing |
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Zara Home focuses on home textiles and decor, explaining the wide gap in pricing within that division | Zara Home incorporates the latest ideas and designs into everyday living |
Indeed, the Home brand has an even lower share of discounted items compared to the apparel line.
Languages English, Arabic, Basque, Bulgarian, Catalan, Croatian, Czech, Danish, Dutch, Estonian, French, Galician, German, Greek, Hebrew, Indonesian, Italian, Japanese, Korean, Latvian, Lithuanian, Polish, Portuguese, Romanian, Russian, Serbian, Simplified Chinese, Slovak, Spanish, Swedish, Thai, Traditional Chinese, Turkish, Ukrainian | The same is true for Monoprix |
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Or was deliberately out of order! Then, combined with the ability of Zara to spot the right trend at the right time and its precise supply-chain model, Zara Home shows it can compete as strongly in the Home market segment as its sister brand does in the fashion space | Recognising that fashion is as much about the way we live as who we are, Zara Home updates its ranges twice a week, tapping into contemporary styles and evergreen sensibilities to create the latest aesthetics for interior living |
In late 2020, the brand opened its in the United Kingdom and its largest store to-date in.
10Does no one, not a single executive at Zara Home, understand time zones? Im calling tomorrow to get the promised discount | At the same time, Zara Home has more products possibly sold all year long — and more best-selling products — than Zara Apparel |
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Is this situation a result of the excellent stock management and buying practices of Zara Home, or is it because of a different strategy entirely? The Spanish brand positions itself at the level of well-established brands like Maison du Monde | In less than 50 years, that delivery boy — — built and expanded the Inditex empire- establishing the fashion giant Zara |
We observe that Monoprix also follows the fashion calendar.
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